Danielle Savin

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Author Profile

Danielle Savin is senior director of digital marketing at Capgemini Americas. Savin has over 20 years of experience in e-commerce, direct marketing, and traditional and brand marketing. She combines experience and vision to assess business needs, develop strategy, and implement and monitor deployment. 

ARTICLES BY THIS AUTHOR

09/27/2022

2022 Holiday Season Will Look Very Different: Five things retailers need to know

The popular holiday tune, “It’s starting to look a lot like Christmas” hits differently for retailers this year.